Banner ads

Ksenia avatar
Written by Ksenia
Updated over a week ago

Banner ad is a traditional (and the most Google-friendly) display ad format which looks like a commercial image or an animation appearing on a web page. Available in two sizes: 300х250 and 300х100.

Choose it to promote your product/offer to get misclick protection, multicreative tool and wide selection of GEOs. And enjoy high CPM rates and 100% fillrate when monetizing your website.

What is a BANNER ad format?

Do you remember those times when we paid attention to outdoor banners (billboards)? Well, unfortunately, those days are gone, but good news is that online banners are still one of the most demanded ad formats for both advertisers and publishers that show amazing results.

For users it looks like a commercial image or an animation which appears on a publisher’s website page. A publisher can place it anywhere on his website.

Want to promote your products/brand/offer with our new format? Feel free to since it’s already available for you on Self-Serve Platform. With banners you can add up to five creatives for one campaign and track statistics for each of it. Choose between CPC/SmartCPM/CPM pricing models.

Advantages of banner ads for advertisers:

  • Available for CPC/SmartCPM/CPM pricing models

  • Misclicking protection to avoid overpaying for a non-target audience

  • Multicreative tool allows you to add up to five creatives for your banner campaign and view statistics in the dashboard for each creative separately

  • Free tests for CPC pricing model

Requirements for banner:

  • Number of creatives: up to five

  • Types: image, video, gif

  • Formats: jpg, png, gif, mp4

  • Sizes: for images and gifs - up to 256 kb, for video - up to 1 Mb

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