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Banner campaign content rejection
Xenia avatar
Written by Xenia
Updated over 2 years ago

Clickadu has, in its sole discretion and without any liability, the right to deny any advertising material or сontent that includes or is based on any inappropriate or illegal content such as, including but not limited to, the following examples:

  • illegal activity (i.e. the sale of organs, slave trading, cloning, terrorism, guides how to build a bomb, hacking, "phreaking", etc);

  • hate-mongering (i.e. racial, political, ethnic, religious, gender-based, sexuality-based or personal, etc.);

  • violence, obscene or vulgar language and abusive content or content which endorses or threatens physical harm;

  • any references to under-aged sexual contacts or its consequences (pregnancy etc.);

  • illegal substance; adware, malware, viruses, phishing offers;

  • purchase of weapons/military equipment;

  • false or deceptive investment advice, and others;

  • any kind of cryptocurrency or crypto offers;

  • use of marketing materials (images, banners, pages, or texts) that are copyrighted by third parties, including using celebrity's other personal attributes without permission for an exploitative purpose;

  • drugs or any related paraphernalia;

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  • promotion of alcohol and tobacco

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  • promotion of pharmaceutical products, including online pharmacies;

Note: dietary supplements/nutra (NOT drugs) are allowed, including creams, gels, lubricants

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  • any political-related advertisement, advertising of parties, pictures with politicians;

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  • promotion of services, goods/diets using businessmen and political leaders pictures;

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  • phishing messages about winning money;

Note: You can play any gifts, except money (phones, tablets, gift cards)

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  • messages from technical support about a computer lockout;

  • messages from public authorities about an urgent need to pay a fine, with further intimidation of the user;

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  • phrases like "your software is outdated", "your device is infected", "viruses found", user misleading, etc;

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  • frightening images;

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  • images or phrases about crediting funds to the account.

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Examples of banners that are not allowed in all zones and are marked with a certain traffic category

  • banners imitating a video player misleading the user using the Play button;

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  • user age check, which forces the user to click on the banner.

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Some examples of banners that are allowed and do not contradict our policy

  • Gambling (excluding USA)

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  • Sweepstakes

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  • Games

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  • Dating

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  • Betting

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  • E-commerce

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  • Nutra

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